Accueil / Experts / BURGAT XAVIER
Accompagnement communication Français/Anglais (Présentation business, conférence, écriture, média training, coaching individuel, d'équipe et d'organisation)
media training Coach MBTI Speech writter Français, Anglais Maître de cérémonie Ecriture de discours et répétitions
- France, Pays
Detailed experiences
2020 – Cloud 9 founder
- Communication coaching (conference, business presentation, speech writing)
- MBTI coaching (personal development, business efficiency and HR support)
- Business presentations and communication coaching
- Marketing & communication consulting: Brand definition and management, commercial strategy
2019 - 2020 Head of Propulsions Systems Services and Strategy – Airbus Procurement
- Leading Airbus Next Chapter Propulsion System stream project.
- Managing Negotiations with suppliers for Confidential Research Agreements
- Negotiate Services contracts with engines suppliers
- Negotiate Support contracts with engines suppliers
2016 – 2019 Head of Services Marketing – Airbus – Toulouse
- Head of Product Marketing (30 people): All services domains.
Main mission: develop efficient marketing and sales arguments
- Head of Airline Marketing (10 people in Dubai, Singapore, Beijing, Washington and Miami).
Main mission: win sales proposing customer value solutions
2013 - 2016 Head of Airbus Corporate Marketing – Airbus –Toulouse
- Enhance, simplify and optimize external standard messages in close coordination with Communication department
- Align abroad marketing offices (Miami, Washington, Moscow, Honk Kong, Dubai, Singapore, Beijing and Tokyo) standard messages and ways of communicate
- Airbus speaker for marketing/communication conferences such as BMA Chicago in May 2014 (attendance 1000 people)
2011 - 2013 Director – International Operations – Public Affairs – Airbus
- Managing political support for commercial activities with Governments
- Focal point for commercial support activities with the French ‘’Ministère du commerce extérieur’’ and ‘’Ministère des affaires étrangères’’
- Focal point for all topics related blacklisted airlines, Safety and A380 compatibility
2009 -2011 Head of Market Development and Marketing Events – Toulouse
- Preparation of business case for product development
- Assessment of market 020 – Cloud 9 founder
potential and development of marketing strategies
- Influencing airlines on global, cross-product, market trends
- Development and implementation of all the Marketing events worldwide
2006 -2009 Director Material and Logistics Operation support - Airbus - Hamburg
- Manage Customer spares support directors & spares representatives population
- Prioritize and develop business opportunities
- Manage Marketing, communication & training areas
2002-2006 Senior Marketing Analyst - Airbus – Toulouse
- Designing Marketing campaign strategies in relation with business units
- Justifying Marketing strategies through internal presentations
- Implementing marketing strategies through customers presentations during sales campaigns
1999-2002 Contracts Administration Manager - Airbus – Toulouse & - Airbus North America- Herndon – USA
- In charge of Lufthansa, British Airways, Singapore Airlines and SAS accounts
- Part of the Contract’s Team for the FedEx A380 Purchase Agreement
1998-1999 Corporate account Manager - Air Business Centre –- Toulouse
- In charge of corporate strategic accounts sales for Scandinavian airlines for South of France.
- In charge of Scandinavian airlines sales strategy for South of France region
COMPETENCIES
Sales
•Head of sales for an international airline (South of France area)
•Head of sales for aircraft spares (Worldwide)
•Head of aircraft services sales campaign support (Worldwide)
Marketing
•New potential aircraft market analysis (Worldwide)
•New aircraft development business cases preparation (Worldwide)
•Enhancement, simplification and optimisation of standard marketing messages in close cooperation with communication department
•Transformation of technical marketing messages into value selling arguments
•Design and implementation of customers marketing seminars (Worldwide)
Politics
•Managing political support for commercial activities with European Governments
•Focal point for commercial support activities with the French ‘’Ministère du commerce extérieur’’ and ‘’Ministère des affaires étrangères’’
•Support to blacklisted airlines, Safety and A380 compatibility with the European commission
Human resources and organisations management
•Transnational and multi-cultural teams management (Germany, France, Dubai, Singapore, Beijing, Washington and Miami) up to 40 people
•Abroad regional offices alignment and coordination with the headquarter (Miami, Washington, Moscow, Hong Kong, Dubai, Singapore, Beijing and Tokyo) Process leader (business et organisations)
•Development of new marketing functions (Worldwide)
Strategy
•In charge of the regional strategy of an international airline (South of France area)
•Design and implementation of aircraft’s sales related strategies during sales campaigns (Worldwide)
•Confidential Research Agreements negotiations with engine supplier
Finance
•Team budget management (up to 40 people) including salaries, operating costs, travels, cost of sale
Contracts
• Administration and negotiation of aircraft sales contracts (value in Billions of USD)
MBTI-CCTI
•Certified Coach
Public speaking and communication
•Airline strategies and branding consultant (Worldwide)
•Public speaker for Marketing and Communication conferences (Worldwide)
•Business presentation coach
•Media interview preparation coach